Our PASSION
At Free Lion we create Ayurvedic and Aromatherapy inspired natural body care products for people who want the wisdom of nature in their skin care. We handcraft our products in small batches, primarily from natural ingredients, enhanced by a minimal amount of non-toxic, human-created ingredients, to bring you the best of both worlds. It's our joy to put all of our care and passion into our products and pass it on to you.
Where DId our Name Come From?
Free Lion is the brain-and-heart child of designer and formulator Sherazad Jamal. In fact, "free lion" is her first name translated into English. Sher = Lion, Azad = Free.
What's with the eye logo?
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The Free Lion logo comes from a piece of Sacred Geometry called the Vesica Piscis. Its formed when two circles intersect, symbolic of the Creative Process. Turned it on its side, it represents the
Design Eye. In the pupil is the geometry Venus makes in the sky relative to the Earth as she circumambulates the sun. It takes her 8 years to complete this pattern, called the Dance of Venus. Our name appears in a font evocative of lions' tails, freedom and the mess and magic of life. |
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The free Lion Story
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Free Lion Body Care is rooted in Nature, a little bit of Science and a whole lot of Wise Woman Wisdom. My grandmother was known in her day for her skill with Ayurvedic therapies, both medicinal and cosmetic. People would show up in her kitchen with a complaint about a headache or a skin issue. She would make them a cup of tea and whip up a remedy as she chatted with them. She passed this knowledge down to my mother who passed it on to me. I have added Aromatherapy to our shared Ayurvedic wisdom.
Making body care remedies using natural ingredients became a regular part of my routine for my own family. I’ve been dealing with eczema for most of my life, testing a number of natural ingredients and formulations on myself and on my sensitive-skinned kids. These became the beginnings of Free Lion Body Care in 2015. |
Some of Free Lion’s Body Care formulas are old school, straight out of my grandmother’s playbook; others are a blend inspired by both Ayurveda and Aromatherapy principles. They are a complex layering of ingredients that work collaboratively to produce nurturing goodness for the skin.
I prepare as many of my own ingredients as possible, like botanical oil infusions and tinctures. I’m not shy about using non-toxic human-created ingredients, but I am very careful about how much I use. In general, these ingredients are never more than 5% of the entire recipe; they are chosen for their contribution to texture, absorption, skin protection and product preservation.
I am in love with scents for their ability to shift a mood instantly with a single inhale. So I couldn’t help myself, I also had to create my own original scent blends.
It is my joy to handcraft these nourishing products. From my family to yours.
Sherazad Jamal
I prepare as many of my own ingredients as possible, like botanical oil infusions and tinctures. I’m not shy about using non-toxic human-created ingredients, but I am very careful about how much I use. In general, these ingredients are never more than 5% of the entire recipe; they are chosen for their contribution to texture, absorption, skin protection and product preservation.
I am in love with scents for their ability to shift a mood instantly with a single inhale. So I couldn’t help myself, I also had to create my own original scent blends.
It is my joy to handcraft these nourishing products. From my family to yours.
Sherazad Jamal
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